R2. INNOVATIVE TOOLS FOR DIGITISING AND VIRTUALISING COMMUNICATION PROCESSES, TAILORED TO YOUNG PEOPLE

- PROTOCOLS FOR VIRTUALISING CULTURAL VISITS

Pedagogical Design

  1. Getting to know young audiences before designing (Spanish, English, French, Italian, Portuguese)

  2. Defining learning and communication objectives (Spanish, English, French, Italian, Portuguese)

  3. Selecting and verifying cultural content (Spanish, English, French, Italian, Portuguese)

  4. Preparing accessible images, audio, videos and documents (Spanish, English, French, Italian, Portuguese)

Digitalisation and 3D

  1. Digitise objects and spaces in 3D using simple tools (Spanish, English, French, Italian, Portuguese)

  2. Creating immersive scenes with Gaussian splatting and video (Spanish, English, French, Italian, Portuguese)

  3. Designing the virtual tour as a guided experience (Spanish, English, French, Italian, Portuguese)

Virtual Experience and Storytelling

  1. Creating interactive hotspots that educate without overwhelming (Spanish, English, French, Italian, Portuguese)

  2. Telling the story of heritage through an immersive experience (Spanish, English, French, Italian, Portuguese)

  3. Applying accessibility and universal design (Spanish, English, French, Italian, Portuguese)

Youth Participation and Communication

  1. Organising participatory online cultural workshops (Spanish, English, French, Italian, Portuguese)

  2. Gamifying the cultural experience (Spanish, English, French, Italian, Portuguese)

  3. Live encounters with experts, guides and local creators (Spanish, English, French, Italian, Portuguese)

  4. Promoting virtual tours on social media using youth-oriented language (Spanish, English, French, Italian, Portuguese)

  5. Engaging young ambassadors for culture and science (Spanish, English, French, Italian, Portuguese)

Ethics, AI, Privacy and Evaluation

  1. Create maps, QR codes and hybrid experiences (Spanish, English, French, Italian, Portuguese)

  2. Protecting participants’ data, images and privacy (Spanish, English, French, Italian, Portuguese)

  3. Generative AI: A tool to support communication, not a substitute for rigour (Spanish, English, French, Italian, Portuguese)

  4. Editing images and videos with intelligent segmentation (Spanish, English, French, Italian, Portuguese)

  5. Measure, listen and continuously improve (Spanish, English, French, Italian, Portuguese)

- GUIDE TO SOCIAL MEDIA INTEGRATION